Wendell has been a sales leader in the multicultural digital social space for over 10 years working with top entertainment brands such as VIacom, Spin Media and Radio One. After transitioning from several years working as a successful traditional seller for one of the nation’s largest newspapers, The New York Daily News, Mr Batts made the leap to digital in 2006 representing for the pioneering technology platform Xasis. Moving on to leverage that experience as one of the original sellers for Radio One’s digital arm; Interactive One,then to successfully work with the biggest corporate brands in the country across sites like Vibe, BET.com, Buzznet, Idolator, The Frisky, Black Planet.com. Mi Gente, AllHipHop, Madame Noire, Bossip, Hello Beautiful, Bossip and more.
Few in the industry have his experience and success in selling to diverse audiences within urban entertainment lifestyle landscape, which includes sponsoring iconic experiential events like The BET Awards, Hip Hop Awards, Black Girls Rock, BET Experience, and The Soul Train Awards.