THE LATINO AND AFRICAN AMERICAN DIGITAL CONNECTION

WITH OVER 70 MILLION DIGITAL VIDEO IMPRESSIONS PER MONTH

THE BIPOC FILTER PROFILE

The BIPOC Filter is a Minority Certified Multi-Cultural Media Rep Firm focused on three Pillars…Authenticity, Quality and Community within the Latino and African American Verticals.

The BIPOC Filter reaches over 60 Million Monthly Video views targeted to the African American and Latino U.S. audience.

Allow The BIPOC Filter to be your Brand’s authentic bridge to reach these highly sought after communities.

The Bipoc Filter

info@thebipocfilter.com

EXCLUSIVE BIPOC FILTER
African American Cross-Media Partners

EDITION Magazine – Exclusive sales group for all platform partnerships; Black target

  • A collaboration between Jay Z / Roc-Nation and Modern Luxury – the two principals most uniquely qualified to create the first Black National Luxury Media Company.
  • Ad formats: Display, Video, Social
  • Display Impressions per month: 6,000,000
  • Video Views per month: 2,000,000

POLARIS – First Black-Owned Free Ad-Supported Streaming Channel; currently on VIZIO

  • SmartCast Channel 700 reaching 15,860,000 households currentlyOTT/Linear platform started by “Three Kings” of Urban content creation: Sway
    Calloway
  • Rahman Dukes and ShaheemReed; these three created the MTV News format, and also handle the production of Rolling Loud, Hot 97 Summer
    Jam, MTV Music Awards, and many more
  • OTT/Linear: 17,000,000 households

XXL Magazine – Exclusive Multicultural online sales representative; Black and Urban target

  • Home of the XXL Freshman Class Awards; Top Urban platform focused on Hip-Hop and its Culture.
  • Ad formats: Display, Video, Social
  • Display Impressions per month: 21,000,000
  • Video Views per month: 7,000,000

Tribune Publishing – Exclusive online sales representative for Black targeted inventory

  • Comprised of some of the top newspapers covering the biggest Urban DMAs in the country; Daily News, Chicago Tribune, Orlando Sentinel, and many more.
  • Ad formats: Display, Video, Social
  • Display Impressions per month: 60,000,000
  • Video Views per month: 21,000,000

All HipHop – Exclusive Multicultural online sales representative; Black and Urban target

  • The First website and platform focused on Hip-Hop culture. All Hip-Hop is at the top rung for journalistic integrity when it comes to reporting
    on this vertical.
  • Media opportunities: Digital, display, video, events, custom content

EXCLUSIVE BIPOC FILTER
Hispanic Cross-Media Partners

SBS Radio Network

• SBS is the top radio station group for the Latin community in the United States and Puerto Rico.

  • Ad formats: Display, Video, Social
  • Display Impressions per month: 15,000,000
  • Video Views per month: 5,000,000
  • Streaming Audio: 25,000,000

Tribune Publishing

  • Comprised of some of the top newspapers covering the biggest Urban DMAs in the country; Daily
    News, Chicago Tribune, Orlando Sentinel, and many more.
  • Ad formats: Display, Video
  • Display Impressions per month: 70,000,000
  • Video Views per month: 25,000,000

Vme TV

  • Vme TV is a premiere national Spanish language television network that provides a quality
    alternative to Latino families providing programming that is engaging, empowering, educational and
    entertaining.
  • Vme TV is available in millions of households across the United States
  • Vme TV distributed via DIRECTV, DIRECTV STREAM, DISH Network, AT&T U-verse and Spectrum.
  • www.vmetv.com offers One Million Page views and 3 Million Display impressions

Former Editorial Televisa USA properties, now part of Wellness Talk Media Broadcasting Network Corp:

BIPOC FILTER Hispanic Site List

Monthly US Avails

academiaplay.es 177,000
huffingtonpost.es 2,600,000
cinconoticias.com 568,000
muchodeporte.com 17,000
publico.es 63,000
eldiariocantabria.es 1,000
andaluciainformacion.es 39,000
mamaslatinas.com 882,000
mibolsillo.com 172,000
show.news 437,000
tonica.la 2,000
jornada.com.mx 77,000
laopcion.com.mx 27,000
razon.com.mx 6,000
yucatan.com.mx 47,000
cocinavital.mx 49,000
futboltotal.com.mx 10,000
gourmetdemexico.com.mx 3,500
laparadadigital.com 37,000
culturizando.com 43,000
futbolete.com 51,000
eltelevisero.com 6,500
naciodigital.cat 87,000
bernabeudigital.com 42,000
sinembargo.mx 136,000
quien.com 152,000
ole.com.ar 715,000
sport.es 683,000
canalextremadura.es 5,000
radiodos.com.ar 2,500
plumasatomicas.com 49,000
codigoespagueti.com 53,000
culturaenserie.com 31,000
soygrupero.com.mx 7,500
viviendoencasa.mx 11,000
elconfidencialdigital.com 19,000
businessinsider.mx 31,000
telemundonebraska.com 1,000
telediario.mx 10,000
oinkoink.com.mx 48,000
televicentro.com 6,000
telediario.cr 10,000
horoscopomagico.espanadiario.net
189,000
aztecajalisco.com 45,000
cocinadelirante.com 500
delination.com 1,000
cinemascomics.com 43,000
laopinion.com.co 2,500
elpais.com.co 4,000
colorvision.com.do 11,000
tunota.com 34,000
multimedios.com 9,000
nortenosa.com 31,000
bellagenial.com 23,000
vinetur.com 5,500
gestiopolis.com 25,000
lmtonline.com 553,000
midiario.com 13,000
tvaztecabajacalifornia.com 37,000
aztecabajio.com 20,000
laprensagrafica.com 75,000
lineadirectaportal.com 44,000
abc.com.py 39,000
atalayar.com 23,000
mundohispanico.com 100,000
soyfutbol.com 225,000
deportestvc.com 48,000
erizos.mx 86,000
viajar.elperiodico.com 33,000
latinobaseball.com 500,000
latinoboxing.com 500,000

BIPOC FILTER EVENTS
And Streaming Opportunities

SPONSORSHIP OPPORTUNITIES

POLARIS will be celebrating the 50th Anniversary of Hip Hop with special programming celebrating Hip Hop and the
Culture. Polaris is the First Black-Owned Free Ad-Supported Streaming Channel; Polaris is currently on VIZIO and it’s
SmartCast Channel 700 reaches 50,000,000 households in OTT/Linear. This platform was started by the “Three Kings of
Urban Content” creation: Sway Calloway, Rahman Dukes and Shaheem Reed; they created the MTV News format, and in
addition, handle the production of Rolling Loud, Hot 97 Summer Jam, MTV Music Awards, and many more bespoke
events.

Sponsorship includes:

  • OTT impressions
  • Video capsules on Desktop and Mobile with guaranteed distribution
  • Custom content creation and product placement opportunities available

Rolling Loud will be celebrating the 50th Anniversary of Hip Hop during their festivals this year. California is the first stop kicking off this celebration in March followed by the Miami festival in July. Rolling Loud is the largest Hip Hop festival in the world and offers various sponsorship opportunities in these cities.

Sponsorship elements for both cities include:

  • Custom content creation at events
  • Sponsorship of Drone show
  • Product sampling
  • Merchandise kiosk
  • 4 tickets in VIP section
  • Media offerings
  • Video impressions
  • Display impressions
  • Social media / amplification

**Automotive, Water & Soda categories are already SOLD

*All custom content is sold with guaranteed video distribution.

EDITION Magazine will be paying tribute to the 50th Anniversary of Hip Hop with a dinner during Black Music Month in June hosted by the Editors of EDITION and Roc Nation. EDITION Magazine will also host a “A Toast to Hip Hop” cocktail party at Art Basel in Miami, FL, celebrating
Hip Hop’s 50th Anniversary. Edition Magazine is a collaboration between Jay Z / Roc-Nation and Modern Luxury – the two principals most uniquely qualified to create the first Black National Luxury Media Company.

Sponsorship elements include:

Ø Custom content capsule creation that will run in tandem with :15 – :30 pre-rolls with guaranteed distribution Sponsorship in June for Black Music Month – Hip Hop dinner and fireside chat with industry influencers and executives discussing impact of Hip Hop over the past 50 years.
Sponsorship includes:

Ø Signage at event

  • Sponsorship of event footage
  • Spread in June issue (2 pages)
  • 10 million video impressions
  • 2 million social media impressions

Ø Sponsorship of Hip Hop celebration cocktail party at Art Basel in December in Miami, FL which includes:

  • Signage at event
  • Sponsorship of event footage
  • Spread in December issue (2 pages)
  • 10 million video impressions
  • 2 million social media impressions

XXL Magazine is the home of the XXL Freshman Class Awards and is a Top Urban platform focused on Hip Hop and its Culture. XXL will be celebrating the 50th Anniversary of Hip Hop with the following

“No One Does Hip Hop Like BIPOC”

Let us show you the best of the best activations and publishing partners for the Hip Hop 50th Anniversary. Making sure your activation is authentic and in tune with the culture.

XXL Magazine is the home of the XXL Freshman Class Awards and is a Top Urban platform focused on Hip Hop and its Culture. XXL will be celebrating the 50th Anniversary of Hip Hop with the following

Sponsorship opportunities:

Ø Cypher Lab: Merging Different Decades of Hip Hop

  • Custom content piece utilizing different artists from multiple generations of rap freestyling over beats that span the 50 years of Hip Hop

Ø The G.O.A.T.: Discussing the Greatest to Ever Do It

  • Social polling and commentary from rap influencers on who the greatest rapper of all time is

Ø How I Did It, The Artists Edition: Different Side of Hip Hop

  • Hip Hop entrepreneurs have been a buzz word over the last decade, and we will bring you stories from the artists on how they diversified their careers by using their fame to become more than just rappers. We have their stories.

Ø Women in Hip Hop: Cross-Platform Program

  • Women have become a force in Hip Hop and have helped advance the culture in many aspects, and we have their stories.

Ø Moments in History: This Day in Hip Hop

  • Greatest moments in Hip Hop capsules

Ø Media offering:

  • Custom content
  • Video Desktop and Mobile
  • Display Desktop and Mobile
  • Social media / amplification

*All custom content is sold with guaranteed video distribution.

The Universal Hip Hop Museum in the Bronx, NY will be celebrating the 50th Anniversary of Hip Hop by producing 20 two-minute shorts guaranteeing over 50 Million video views across the Universal Hip Hop Museum and its
Network of publishers.

A few examples of the content capsule topics are:

Ø The 5 elements of Hip Hop:

  • DJ’ing
  • MC’ing
  • Breakdancing
  • Graffiti
  • Knowledge

Ø The Latino influence on Hip Hop

Sponsorship elements include:

Ø Greatest moments of Hip Hop :15 – :30 pre-roll that will run before each piece of content

Ø Hip Hop and the Generations (Each One, Teach One)

  • We will pair an established artist with an up-and-coming artist so they can impart their knowledge on them

Ø “Sponsored by” logo before each 2-minute capsule

Ø Sponsorship of Hip Hop celebration

  • Cocktail party during Black Music Month in June

Ø Media offering:

  • Signage at event
  • Custom content creation
  • Video impressions
  • Display impressions
  • Social media / amplification

*All custom content is sold with guaranteed video distribution.

FOR FURTHER INFO

info@bipocfilter.com

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